Pricing template for fitness, health and care professionals

Price your sessions with confidence and clarity

Personal trainers, NDIS support workers, allied health, hair & beauty, rent-a-chair.

bicep curl with personal trainer

PT rates set by the gym, not the market

Many personal trainers still price at rates set when they were working for a gym — rates that were designed for the gym's benefit, not yours.

NDIS underbilling is an invisible loss

NDIS providers who don't bill to the current price guide maximum are leaving guaranteed income on the table with every session.

Rent-a-chair vs. split — most get this wrong

Without understanding the financial break-even point of each model, most health and beauty sole traders choose the wrong studio arrangement.

Why fitness and health pricing needs a benchmark, not a feeling

For personal trainers, NDIS support workers, and allied health sole traders, pricing errors compound over time. A personal trainer charging $65 per session when the market rate for their experience and location is $85 loses over $4,000 per year on a 10-client roster. An NDIS provider billing below the current price guide rate loses guaranteed government-funded income they're entitled to. This template gives you current Australian market benchmarks for personal training ($60–$100 per session), group fitness ($15–$30 per head), and the current NDIS Capacity Building price guide rate; guidance on the financial comparison between rent-a-chair arrangements ($30–$50/hr or flat rent) and revenue-split arrangements (25–35%); and a demand premium formula for peak-time and specialist sessions. Use the AI pricing benchmark prompt to assess your current rate structure against the current market and the NDIS price guide for your specific service type and registration group.

What You Get

Rate Benchmarks & NDIS Guide Rate

Australian PT session rates: $60–$100/session (1:1); group fitness: $15–$30/head. NDIS Capacity Building — Improved Daily Living: $193.99/hr (current price guide rate). Includes session packages, concession rates, and NDIS line item references.

Studio Arrangement Comparison

Rent-a-chair: $30–$50/hr (or weekly flat rate) — predictable cost, you keep all revenue. Revenue split: 25–35% to studio — no upfront cost, better for low-volume providers. Break-even formula: minimum sessions per week to make rent-a-chair more profitable than a revenue split.

AI Pricing Benchmark Prompt

A ready-to-use prompt to benchmark your current session rates against the current Australian market for your specific service type, client demographics, location, and NDIS registration status. Includes a prompt to calculate your optimal pricing across different session formats.

Who It’s For

Built for sole traders providing fitness, health, and allied health services across Australia.

Personal trainers

NDIS support workers

Allied health providers

Group fitness instructors

Beauty therapists

Remedial massage therapists

A preview of what's inside

Here are the benchmark rate ranges included in the free template:

1:1 Personal Training

$60 – $100 / session

45–60 min. Mobile and home training at the higher end due to travel and equipment costs.

Group Fitness (per head)

$15 – $30 / head

Larger groups at the lower end per head; premium small-group (3–5 people) at the upper end.

NDIS Capacity Building

$193.99 / hr

Current NDIS price guide rate for Improved Daily Living (as at current price guide). Always check the current guide before invoicing.

Rent-a-Chair / Studio

$30 – $50 / hr

Or 25–35% revenue split. Break-even typically at 8–12 sessions per week for most markets.

Pricing Formula (Preview)

Peak / specialist rate = base session rate × demand premium (1.1 – 1.3) for early morning, evenings, or specialist service

+ Full rate table, NDIS line item reference, studio break-even formula, and AI benchmark prompt — all inside the free download.

ATO & Compliance Note

Important

Travel to mobile client sessions is deductible at the ATO's current rate of 88 cents per kilometre for 2025–26. NDIS providers must comply with the NDIS Price Guide and record-keeping requirements under the NDIS Quality and Safeguards Commission. Track all income, sessions, and expenses in Sole for both ATO and NDIS audit compliance.

Download your free pricing template

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Frequently asked questions

Common questions

NDIS Capacity Building support — Improved Daily Living (which covers exercise physiology and some fitness support) is currently $193.99 per hour in the NDIS Price Guide. However, NDIS price guide rates are updated periodically and specific line items depend on the type of support, the client’s plan, and your registration group. Always check the current NDIS Price Guide on the NDIS website before invoicing, and include the correct support item reference number on all NDIS invoices.

The financial answer depends on your session volume. A revenue split (25–35% to the studio) is lower risk at low volumes — your cost scales with your income. A rent-a-chair or room hire arrangement ($30–$50/hr or a weekly flat rate) becomes more profitable once you’re consistently running 8–12+ sessions per week. Use the break-even formula in this template to calculate the exact crossover point for your specific rate and studio cost.

Justify a premium over local benchmarks by demonstrating specialist qualifications or experience (e.g. sports rehab, pre/post-natal, NDIS experience, strength and conditioning certification); documented client outcomes and results; a premium experience (mobile, home visits, bespoke programming, nutrition support); or strong social proof (testimonials, referral rate, client retention rate). Build these differentiators into your Sole quote descriptions and client communications.

A standard package discount of 10–20% off the single-session rate is typical for blocks of 5, 10, or 20 sessions. Packages serve two purposes: they improve your cash flow (payment upfront) and they reduce cancellation risk (pre-committed clients). Set an expiry date on packages (typically 3–6 months) to protect your schedule. Issue package invoices through Sole with a clear session count so both you and the client can track remaining sessions.

Common deductible expenses for fitness and allied health sole traders include: professional indemnity and liability insurance; registration and membership fees (e.g. Fitness Australia, ESSA, APHRA); CPD and continuing education courses; equipment and tools used for client sessions; studio or facility hire; mobile travel at 88c/km; uniform and workwear with logo or required branding; and software subscriptions for booking, invoicing, and client management. Record all expenses in Sole throughout the year.